Meet Our Team.

Alyson Seligman

Owner | President

You might call Alyson a bit of a creative perfectionist. And, despite possibly looking a little youthful for her age, Alyson has more than a decade of experience in public relations, marketing, collateral development, social media and crisis management. Read more.

Jennifer Groden

Senior Strategist

With a business-minded focus and a creative eye, Jennifer has a proven track record of developing highly successful marketing and publicity programs for clients. She is a veteran with more than 13 years of experience in public relations, marketing, advertising and event coordination, who has an impressive talent of being able to develop strong, coherent content from even the most technical and jargon-filled documents. Read more.

HLR headshotHeather Lynn Robbins

Accounts Manager, Online Strategist

During her two years with SBS, Heather’s strong grasp of news value, writing skills, social media expertise and sincere persona have yielded impressive results for clients including JCC of the Greater Palm Beaches, the City of West Palm Beach, and Happy Camper Foundation, among others. Read more.



Emily_005REmily Wilson

Accounts Coordinator

Don’t let that sweet smile fool you. This girl means business. As the most recent addition to Seligman Brand Strategies, Emily provides account support for several of our clients, including local organic hair care line Andre Jourdan and the Mandel JCC of the Palm Beaches.  Read more.


Aly Stokkers

Graphic Designer

Working with Seligman Brand Strategies since its inception, Aly has quickly become a client favorite for creating memorable brands with her striking, contemporary and clean graphics. Read more.

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Kimberly Whetsel

Senior Account Manager

As a public relations specialist by way of more than 10 years of experience in event planning and marketing in the sports industry, Kimberly understands the ever evolving, fast-paced environment of the industry.   Read more.